New web service seeks to fundamentally change the way our food systems function!
Using the site is very simple – farmers just load the products they are selling and include important details such as the quantity, variety and agricultural cultivation methods used, for example organic or free-range. Buyers can search the site using their zip code to browse farms or products in their local area. Purchases can be made from multiple farms at the same time, directly on the site using a PayPal account.For getting the products to the buyer, farmers using the site specify their availability to either deliver the product directly, or arrange for product pick-up. Buyers can also choose how they wish to receive their purchased products.The local food movement just gained a new head of steam. A new website, Pick-A-Pepper.com, just introduced a new web platform for buying and selling locally produced food. The service is free for farmers and food artisans and gives consumers of all types (schools, restaurants, families) a central location to source fresh and local products. Farmers, gardeners, and food artisans, large and small alike can use the site to post their fresh produce, meat, and kitchen creations (just to name a few) the moment they are available for sale.
Emma O’Connell of Redbuds Farm in Rocheport, Missouri is the CEO and Founder of Pick-A-Pepper. On the launch of Pick-A-Pepper.com, she said:
“As a small-scale farmer and mother of two I was looking for a more flexible and independent way to sell my products than the weekend Farmer’s Market. Pick-A-Pepper allows farmers to connect directly with consumers the moment they have products available, pay online and arrange for a convenient exchange. As a farmer and mother, I believe in the importance of fresh, local food, it is not only healthier but it also supports the local economy helping keep our communities strong. Having worked in the restaurant business for years I was always frustrated to see tomatoes delivered from California when it was prime tomato season in Missouri. Pick-A-Pepper makes it easy for any individual, restaurateur, or institution to purchase fresh food from your neighborhood gardener or local farmer.”
The site also includes a weekly blog by Emma on topics of interest to farmers and local food consumers. The site will also regularly highlight “featured vendors” across the country so you can learn more about the people producing the food on your table. Emma continues to explain:
“I am confident that this website will make buying local easier and more accessible for everyone, it’s fresh local food at your fingertips.”
To begin buying or selling fresh, local products or to learn more visit http://www.pick-a-pepper.com, you can also become a fan of the site on facebook or follow Emma’s tweet @localandfresh
For more information contact: Emma O’Connell at (emma@pick-a-pepper.com)
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